Entries open
Entries close
Judging starts
Winners announced
The Play for Change Awards are open to all toy makers with products available within Europe or with initiatives running within Europe.
The Awards are open for submissions of entries between 30 April and 1 July 2025.
You can enter the Play For Change Awards using an easy-to-complete entry form that requires the following information:
In their applications, entrants must:
If not clear enough from the application or from the company's website, entrants may be asked for additional proof to clarify that the toy is compliant with the EU Toy Safety Directive.
Entrants are encouraged to include supporting material(s) in digital format only, for example:
Physical Materials or Samples
Once you have submitted the online entry form, we will contact you to validate your application. If your entry is about a toy, we will then ask you to send physical samples of the toy to this address:
Toy Industries of Europe
Boulevard de Waterloo 36
1000 Brussels
Belgium
Please note that by 1 July 2025 at the very latest we need to receive the online application and the toy(s) by the 18 July. Please make the necessary arrangements to ensure that your toy arrives on time. Missing the deadline for sending the toy does not mean you are out of the competition, but your entry will be assessed only based on your online submission. This may lower your chances of winning.
The cost for sending toys to the TIE Secretariat will be covered by the entrants and will not be returned unless entrants cover the cost of returning. Non-prize winning toys will be donated to NASCI a local charity that helps out disadvantaged pregnant women, single mothers or families who are experiencing temporary or structural difficulties.
Play for Change Entry Fees
The Play for Change Awards are organised by the Toy Industries of Europe (TIE), the international not-for-profit association of national toy maker organisations and corporate toy manufacturers. The awards scheme is non-profit making, with the nominal entry fees used to cover the costs of the scheme. Any surplus funds will be donated to NASCI.
| TIE direct members per entry | Non-TIE members per entry | |
|---|---|---|
| 1 entry | €80 | €100 |
| 2-4 Entries | €60 | €80 |
| 5+ entries | €40 | €50 |
Entering the same submission in multiple categories incurs no additional cost.
Why Enter
There are lots of national and international awards for toys. The Play for Change Awards carries the prestige, authority and backing of the Toy Industries of Europe (TIE) and are not based on sales, press coverage or profitability. They are judged on ideas, initiatives and products that contribute to society in three categories covering sustainability, education and inclusion. By entering you can:
Who Should Enter
Award Prizes
Each category will have three winners who will receive:
Entries open
Entries close
Judging starts
Winners announced